The Digital Analytics Power Hour

Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Ready any business magazine and you will find an article saying something along the lines of “Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice.” In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain. After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community. Between the three of them you’ll find over 50 years of combined experience in Digital Analytics, Web Technology, Business Intelligence & Management Consulting. You’ll also find a group of guys that compete with each other for business, but respect each other enough to share best practices and ideas (and the odd insult). Each episode is a closed topic and an open forum - the goal is for listeners to enjoy listening to Michael, Tim and Jim share their thoughts and experiences and hopefully take away something to try at work the next day. We hope you enjoy listening to the Digital Analytics Power Hour*. *Due to the Canadian Exchange Rate, the Digital Analytics Power hour is only 40 minutes.
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Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of "Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice."

In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain.  After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community.

Between the three of them you’ll find over 50 years of combined experience in Digital Analytics, Web Technology, Business Intelligence & Management Consulting.

Each episode is a closed topic and an open forum - the goal is for listeners to enjoy listening to Michael, Tim and Jim share their thoughts and experiences and hopefully take away something to try at work the next day.

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We hope you enjoy listening to the Digital Analytics Power Hour*.

Listen below, on iTunes, with Stitcher, or whatever your favorite podcasting client is (and let us know if we don't show up and we'll try to figure out why!).

*Due to the Canadian Exchange Rate, the Digital Analytics Power hour is only 40 minutes.

Oct 13, 2015

In this episode, we've simulated a lobby bar at the end of Adobe Summit, with Ben Gaines dropping by and everyone temporarily tapped out on talk of eVars, s.Props, derived metrics, and classifications for a bit. The result? A conversation that quickly turns to an adjacent passion of many digital analysts: sports analytics. Baseball, basketball, football, e-sports, the CFL, and even a fairly obscure game played on ice with a stick. Surprisingly, the discussion loops back to the parallels of sports analytics to digital analytics time and time again. This Power Hour clocks in almost 10 minutes shorter than a regulation NBA game.

People, places, and things referenced in this episode include:

Sep 29, 2015

Sometimes...well...MOST times...a lobby bar conversation starts on one topic and ends up somewhere entirely different. In this episode, our intrepid trio initially tackles the relationship between data and corporate creativity, and then veers off into a discussion of corporate culture and what that means for the modern digital analyst (a discussion that doth not apply to the medieval digital analyst!). To illustrate their own creativity, they show how a Power Hour can clock in at 38 minutes and 10 seconds.

References in the episode are made to:

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