What IS customer intelligence? What is a customer? Is the customer best understood by breaking the word down into its component parts: "cuss" and "tumor?" Would that be an intelligent thing to do? Will these and related questions some day be answered by self-aware machines? Will any of *these* questions be answered on this episode? Give it a listen and find out!
The mish-mash of companies, products, and miscellany mentioned on this show include: Adobe, Oracle/ATG, SAS Customer Intelligence, Salesforce.com, Scott Brinker (Chief Martec), Domo, Data Studio 360, Tableau, iJento, Netezza, SPSS, Unfrozen Caveman Lawyer, Eight Is Enough, Legend of the Plaid Dragon (and the Slack version), Office Vibe, p-value article on fivethirtyeight.com (and the p-hacking app), and the "AI, Deep Learning, and Machine Learning" video.
In this episode, we dive deep on a 1988 classic: Tom Hanks, under the direction of Penny Marshall, was a 12-year-old in a 30-year-old's body... Actually, that's a different "Big" from what we actually cover in this episode. In this instant classic, the star is BigQuery, the director is Google, and Michael Healy, a data scientist from Search Discovery, delivers an Oscar-worthy performance as Zoltar. In under 48 minutes, Michael (Helbling) and Tim drastically increased their understanding of what Google BigQuery is and where it fits in the analytics landscape. If you'd like to do the same, give it a listen!
Technologies, books, and sites referenced in this episode were many, including: Google BigQuery and the BigQuery API Libraries, Google Cloud Services, Google Dremel, Apache Drill, Amazon Redshift (AWS), Rambo III (another 1988 movie!), Hadoop, Cloudera, the Observepoint Tag Debugger, Our Mathematical Universe by Max Tegmark, A Brief History of Time by Stephen Hawking, and a video of math savant Scott Flansburg.