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The Digital Analytics Power Hour

Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Ready any business magazine and you will find an article saying something along the lines of “Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice.” In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain (Co-Host Emeritus). After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community. This podcast is one of those contributions. Each episode is a closed topic and an open forum - the goal is for listeners to enjoy listening to Michael and Tim share their thoughts and experiences and, hopefully, take away something to try at work the next day.
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Now displaying: January, 2015

 

Please visit the show's site at analyticshour.io

Jan 20, 2015

Episode 002 finds Michael, Tim and Jim tackling one of the most important, powerful and sometimes frustrating deliverables to any business analyst: the dashboard. What exactly is a dashboard? What are they for? What should they accomplish? Why can't Tim and Jim agree on anything? Prepare for lots of strong opinions and stories from the trenches in this week's 40-minute power hour.

Jan 3, 2015

In this inaugural episode of the Digital Analytics Power Hour, Michael, Jim, and Tim discuss how a digital analyst working today can become better at what he or she does. Tending bar? Cold calling the CFO? The guys share their own origin stories -- what drew them to web analytics, as well as what made them stay -- and tell a few tales of what worked for them as they evolved their own careers.

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